McKeown Medical
167 Bath Street, Glasgow, G2 4SQ
Enlargement adds volume, uplift restores position and reduction removes excess tissue, and consultation confirms which suits you.
Date posted — 15.08.26
For many patients, deciding between the different breast procedures available can feel overwhelming. Each option addresses a different concern, and the right choice is rarely obvious from the outside. At McKeown Medical Glasgow, breast surgery is led by Dr Kavita Sharma, a Consultant Plastic Surgeon whose approach centres on structured clinical assessment rather than a fixed preference for one breast procedure over another.
Four main breast procedures are offered at McKeown Medical Glasgow, each designed to address a specific concern. Breast enlargement adds volume where natural breast tissue is smaller than the patient would like. Breast uplift restores position and shape without significantly changing size. Breast reduction addresses excess volume and its associated physical or aesthetic effects. Gynaecomastia surgery treats enlargement of male breast tissue.
Breast enlargement, also known as breast augmentation with silicone or breast augmentation with fat transfer, is one of the most commonly requested breast procedures worldwide. It suits patients whose natural breast volume is smaller than they would like, whether that reflects genetic predisposition, changes following pregnancy and breastfeeding, or the effects of significant weight loss.
The important decision is which approach best fits the patient’s existing breast and chest anatomy. Where implants are used, size, shape, profile, and placement are determined by individual chest measurements and tissue characteristics rather than a fixed template.
Breast uplift, also known as mastopexy, is a breast procedure that addresses the position and shape of the breast without significantly changing its volume. It suits patients whose breasts have descended over time due to ageing, pregnancy, breastfeeding, or weight fluctuations, and who want to restore a firmer, more elevated shape.
The procedure repositions the breast tissue and, where appropriate, removes excess skin to achieve a supported and refined contour. For some patients, uplift is combined with a small volume adjustment through implant placement, which is discussed openly during consultation.
Breast reduction removes excess breast tissue, fat, and skin to create a smaller, lighter, and more proportionate breast shape. Patients often seek this procedure not only for aesthetic reasons but also because significantly larger breasts can cause back, neck, and shoulder discomfort, skin irritation, and difficulty with exercise or finding well-fitting clothing.
The procedure reshapes the breast at the same time as reducing its volume, which is why the aesthetic outcome is typically as important as the physical relief the surgery provides.
Gynaecomastia is the medical term for enlargement of male breast tissue. It affects a significant proportion of men at some point, and while it is often benign, it can cause considerable distress. This breast procedure removes excess glandular tissue and, where appropriate, associated fat to restore a flatter and more masculine chest contour.
For some patients, the concern is primarily glandular and requires surgical excision. For others, the issue is fatty and responds well to advanced liposuction techniques alone, including Quantum Ultrasonic Liposuction where appropriate. Many patients present with a combination, and the treatment plan reflects the balance in each individual case.
Because each breast procedure addresses a different concern, the right choice depends on which factor is dominant in your individual case. The comparison below sets out how each option fits which patient profile.
| Primary Concern | Most Appropriate Breast Procedure |
|---|---|
| Smaller natural volume than desired | Breast enlargement |
| Breast position or shape has descended over time | Breast uplift |
| Volume loss combined with descent | Combined enlargement and uplift |
| Excess volume causing physical discomfort or disproportion | Breast reduction |
| Enlargement of male breast tissue | Gynaecomastia surgery |
| Significant asymmetry between breasts | Combined approach tailored to each side |
One of the most common things we see in consultation is that the procedure a patient thinks they need is not necessarily the one that best addresses their anatomy. Patients often arrive expecting enlargement when what they have perceived as volume loss is actually a change in breast position, which is better addressed by uplift. Others arrive expecting reduction alone when the more balanced result would come from a reduction that also reshapes and lifts the breast. Some arrive expecting a single-sided procedure and leave understanding that addressing both breasts will deliver a more symmetrical outcome.
None of these is a wrong starting point. The consultation exists to work out what your anatomy actually supports and what will deliver the result you are looking for, which is not always the procedure you arrived expecting.
Every breast procedure consultation at McKeown Medical Glasgow begins with a structured assessment rather than a treatment recommendation. Dr Kavita Sharma discusses what has prompted you to consider surgery, examines your breast anatomy in detail, reviews any relevant medical history, and discusses realistic expectations openly.
The recommendation that follows is based on what your anatomy and goals actually support. Recommending no surgery, or a different approach entirely, is part of medically led practice.
The right breast procedure is determined by a structured clinical consultation that assesses breast anatomy, skin quality, symmetry, and personal goals. What can be said in advance is that if your concern is volume, enlargement may suit you; if your concern is position, uplift may suit you; and if your concern is size and discomfort, reduction may suit you. The consultation clarifies which applies.
Recovery times vary by procedure. Downtime is typically around one week, with most patients back to normal activities within a couple of weeks. It can take up to six weeks before returning to more strenuous exercise. The final shape continues to settle over the weeks that follow, and follow-up reviews are scheduled at six and twelve weeks.
Yes. It is not uncommon for patients to combine, for example, an uplift with a small enlargement, or a reduction with reshaping. Whether combining procedures is appropriate depends on individual anatomy and is discussed openly during consultation.
At McKeown Medical Glasgow, breast surgery is performed under deep sedation with local anaesthetic. Your surgeon will explain exactly what this involves as part of the consultation and pre-operative planning.
Some medications, particularly blood-thinning ones, may need to be adjusted or paused around the time of surgery. Full guidance is provided during consultation based on your individual medical history.
Dr Kavita Sharma (GMC 7039911) is a Consultant Plastic Surgeon at McKeown Medical Glasgow, Specialist Registered with the General Medical Council. Trained across leading UK centres, Dr Sharma has particular expertise in microsurgical and oncoplastic breast reconstruction, alongside a focused practice in aesthetic breast and body surgery. Her clinic operates from Bath Street in central Glasgow under Healthcare Improvement Scotland regulation.
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Some more Quantum Lift magic!
This patient is just 24 hours after her Quantum lift with fat redistribution. As part of the procedure we sometimes take some of excess fat that’s been removed from the neck and jowls and replace it along the chin and jaw to create more definition.
Although she’s still bruised and swollen, I think we can all already see where this result is heading.
The patient is delighted! What do you think?
Here she is… the one we’ve all been waiting for!
Lorraine, our incredible Assistant Manager, was the very first patient to have The Quantum Lift.
She’s now approaching 12 weeks after her procedure - the point at which we really start to see the result mature - and she is absolutely over the moon with her new jawline.
It’s been especially exciting watching this result develop because Lorraine was patient number one and I think you’ll agree, she set the bar pretty high.
What do you think of her result?
This is not a facelift.
This patient is just one week after The Quantum Lift, immediately after having her tape removed - you can still see a little residual adhesive on her cheeks.
The Quantum Lift is our new minimally invasive approach to rejuvenating the lower face and neck. We first use precision liposuction to remove excess fat from beneath the chin and around the jowls, sculpting a cleaner jawline. We then use QuantumRF beneath the skin to contract and tighten the tissues of the lower face and neck.
What has impressed me most about QuantumRF is the degree of tissue contraction we can achieve. You can actually see the tissues tightening during the procedure itself, but that`s only the beginning. Most patients are through the main recovery within a week or two, while tightening and collagen remodelling continue for 3–6 months afterwards.
So, at only one week, this is still a very early result but she`s already delighted with the improvement.
No facelift. One week post-treatment. And plenty more improvement still to come.
What do you think?
Dr Rhona is back!
We’re delighted to share that Dr Rhona Cameron will be returning to clinic at the beginning of September following her maternity leave and her diary is now open for appointments!
We know many of you have been looking forward to seeing Rhona again, and we’re so pleased to welcome her back!
If you’d like to book an appointment with Dr Rhona, you can do so via our website or app, or contact the team on 0141 370 0509.
We’ve shown you lots of side profiles from the Quantum Lift, but what does it look like from the front?
This lovely patient is just four weeks after her procedure, and I think the front view really shows how much we can change while still keeping the face looking soft and natural.
As part of her Quantum Lift, we removed unwanted fat from beneath the chin and around the jowls. Rather than simply discarding that fat, we used some of it to restore volume to her chin and jawline, helping to replace some of the volume she had lost over time and bring back a little of the youthful softness to the lower face.
You’ll also notice a small amount of lumpiness beneath the chin. At four weeks, this is very common after liposuction in this area and is part of the healing process. She’s now using firmer massage to help soften this over the coming weeks, and we would expect the result to continue settling and refining.
Most importantly, she’s absolutely over the moon with the change, and we are too!
What do you think of the front view?
Once again, the combination treatment wins the day!
This patient came to us hating her neck and jowls, but she would not consider anything invasive. Treating the neck is always a challenge especially with non-invasive treatments only.
For this patient we first of all reduced the fat under the chin using CoolSculpting, then we did some hyaluronic acid under the mandible to define the jaw and finally we did some Sofwave to tighten the skin.
The patient is over the moon with her results. What do you think?
There is no single "best" facial rejuvenation treatment - only the treatment that`s right for the individual patient.
For patients with more advanced facial ageing, significant jowls and loose skin of the neck, a deep plane facelift remains the gold standard. In the right hands, it can achieve results that more significant than what we can do with less invasive treatments.
This is one of our recent patients following deep plane face and neck lift surgery, performed by the incredibly talented @bramhallplasticsurgery. It`s always a privilege to work alongside Russell and see the exceptional results he consistently achieves.
One of the things I`m most proud of at McKeown Medical is that we`re a genuinely multidisciplinary team. We don`t believe every patient needs fillers. We don`t believe every patient needs surgery either. We offer injectables, lasers, minimally invasive procedures like the Quantum Lift, and facelift surgery because different patients, at different stages of the ageing process, need different solutions.
Our job isn`t to sell you a procedure - its to help you choose the right one.
If you want to have a conversation about which option is right for you, you can send us some pics by PM.
#DeepPlaneFacelift #Facelift #NeckLift #FacialRejuvenation #PlasticSurgery #AestheticMedicine #NaturalResults #McKeownMedical #Glasgow #PlasticSurgeon
I genuinely think the Quantum Lift is changing what is possible for patients who want to improve their jawline and neck, but do not want to undergo facelift surgery.
I have used earlier generations of skin-tightening technology and, honestly, I was often underwhelmed by the results. This is different.
By combining precise power-assisted liposuction, targeted treatment of the neck muscle where needed, and QuantumRF skin tightening, we can address the three things that most commonly age the lower face and neck: muscle, fat and skin.
This patient is shown just 24 hours after treatment. There is still swelling to settle, but the early change in her jawline and neck contour is already clear.
I have also included clips from the procedure for anyone who likes seeing the technical side of what we do.
Would you consider a minimally invasive alternative to facelift surgery for your jawline or neck, or would you rather go straight to surgery?
And this is why we LOVE combination treatments in the clinic!
Different parts of the face age in different ways. And even different layers of the same part sometimes age differently, which is why we often need to combine treatments to achieve the best overall effect for each patient.
This lovely patient first underwent some laser resurfacing to her eyelid area to take away the lines and wrinkles and tighten the skin. Then we used some HA to blend the contour below the eye and cheek. Finally, we addressed the lower part of the face and neck with some Sofwave to tighten the skin and Sculptra to give her more connective tissue support.
She is over the moon with her improvement. What do you think?