McKeown Medical
167 Bath Street, Glasgow, G2 4SQ
Investing in new technology for the clinic is something I take extremely seriously. Devices in aesthetics are expensive, heavily marketed, and often come with bold promises, but as all doctors know, not every device delivers in the real world the way it does in a manufacturer’s brochure. They often end up as expensive ornaments, gathering dust in a cupboard somewhere, because we cannot recommend them to our patients.
Date posted — 20.11.25
At McKeown Medical, our philosophy is simple: we only offer treatments that genuinely work, and we only know that by testing them ourselves, on real patients, before ever recommending them.
This is the story of how Sofwave® London made it into our practice… and why many other devices never do.
Every year, dozens of new “skin-tightening,” “lifting,” or “collagen-building” machines are launched. Many sound impressive. Many are backed by glossy videos, paid-for influencer endorsements, and manufacturer-funded studies.
But marketing doesn’t equal medicine.
Over the years, I’ve tested countless devices claiming to tighten skin, reduce wrinkles, lift the jawline, or rejuvenate the face. A small number have been excellent. A large number have been underwhelming. And some didn’t work at all.
We have a strict rule in our clinic:
If we can’t see the improvement with our own eyes on real patients, measured over time, we don’t buy it. We don’t offer it. We don’t recommend it.
When I first looked at Sofwave, I was cautiously optimistic. Ultrasound-based collagen heating is not new, but Sofwave claimed to deliver the right temperature, at the right depth, to stimulate collagen and elastin safely in the skin without damaging fat beneath it.
That last point was crucial.
Some energy-based devices can inadvertently heat fat pads, creating the very volume loss and “hollowness” patients fear. Sofwave, by design, targets only the dermis, not the deeper fat layer.
The science looked good. But I never rely on theory alone. So, as always, I asked the representative to bring the machine into the clinic so I could use it on real patients, patients I know, trust, and can follow carefully over the weeks and months that matter.
One of the first people to try Sofwave® with us was a patient who was concerned about early signs of skin laxity, particularly around her jawline and neck. She wanted improvement but wasn’t ready for anything invasive.
She had the lower face and neck treated with Sofwave, exactly as we would deliver it in routine practice.
And then we waited.
Because with collagen-stimulating treatments, time tells the truth.
The reason we follow up for 12 weeks is that it is the time it takes for collagen to remodel and the skin tightening to become evident.
As you can see, there was a significant improvement over the 12 weeks after treatment with Sofwave®. The patient was delighted, but more importantly, the results were exactly the kind of measurable improvement we look for before introducing any technology to the clinic.
I want to be transparent about something:
For every device we bring into the clinic, there are several that we test and choose not to invest in.
Sometimes the results are too subtle.
Sometimes the downtime doesn’t match the promise.
Sometimes patients feel the discomfort outweighs the benefit.
Sometimes the manufacturer’s claims simply don’t hold up in real life.
Our job isn’t to buy machines: it’s to get results. I am very glad that Sofwave® delivered the kind of results I felt confident standing behind.
After testing the tech and seeing the results in our own patients, we decided to introduce Sofwave® into our practice.
We chose it because:
It targets only the skin, not the fat
It stimulates natural collagen and elastin
Clinical results are predictable, measurable, and safe
improvement continues for weeks and months
Our own patient testing showed genuine, visible tightening
This aligns with the way we practice medicine: evidence-based, patient-centred, and results-driven.
If you’re curious about whether Sofwave® and are looking for Sofwave® near me, this might be a good option for you. We’d encourage you to book a consultation with one of our clinicians to discuss your aesthetic goals in more detail.
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Contact us today to arrange a consultation and discover which treatment option is right for you.
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Struggling with acne scars? We compare microneedling and laser resurfacing to reveal which treatment smooths skin, boosts collagen, and reduces...
There is no single "best" facial rejuvenation treatment - only the treatment that`s right for the individual patient.
For patients with more advanced facial ageing, significant jowls and loose skin of the neck, a deep plane facelift remains the gold standard. In the right hands, it can achieve results that more significant than what we can do with less invasive treatments.
This is one of our recent patients following deep plane face and neck lift surgery, performed by the incredibly talented @bramhallplasticsurgery. It`s always a privilege to work alongside Russell and see the exceptional results he consistently achieves.
One of the things I`m most proud of at McKeown Medical is that we`re a genuinely multidisciplinary team. We don`t believe every patient needs fillers. We don`t believe every patient needs surgery either. We offer injectables, lasers, minimally invasive procedures like the Quantum Lift, and facelift surgery because different patients, at different stages of the ageing process, need different solutions.
Our job isn`t to sell you a procedure - its to help you choose the right one.
If you want to have a conversation about which option is right for you, you can send us some pics by PM.
#DeepPlaneFacelift #Facelift #NeckLift #FacialRejuvenation #PlasticSurgery #AestheticMedicine #NaturalResults #McKeownMedical #Glasgow #PlasticSurgeon
I genuinely think the Quantum Lift is changing what is possible for patients who want to improve their jawline and neck, but do not want to undergo facelift surgery.
I have used earlier generations of skin-tightening technology and, honestly, I was often underwhelmed by the results. This is different.
By combining precise power-assisted liposuction, targeted treatment of the neck muscle where needed, and QuantumRF skin tightening, we can address the three things that most commonly age the lower face and neck: muscle, fat and skin.
This patient is shown just 24 hours after treatment. There is still swelling to settle, but the early change in her jawline and neck contour is already clear.
I have also included clips from the procedure for anyone who likes seeing the technical side of what we do.
Would you consider a minimally invasive alternative to facelift surgery for your jawline or neck, or would you rather go straight to surgery?
And this is why we LOVE combination treatments in the clinic!
Different parts of the face age in different ways. And even different layers of the same part sometimes age differently, which is why we often need to combine treatments to achieve the best overall effect for each patient.
This lovely patient first underwent some laser resurfacing to her eyelid area to take away the lines and wrinkles and tighten the skin. Then we used some HA to blend the contour below the eye and cheek. Finally, we addressed the lower part of the face and neck with some Sofwave to tighten the skin and Sculptra to give her more connective tissue support.
She is over the moon with her improvement. What do you think?
The biggest mistake I see after weight loss? People choose a treatment before understanding what`s actually causing their loose skin.
Not all "loose skin" is the same, which is why the right treatment for one person can be completely wrong for another.
If you`ve lost weight and aren`t sure which option is right for you, the first step isn`t choosing a device. It`s getting the right diagnosis.
Looking for some advice? Send us a DM to get started.
The Quantum Lift!
We introduced this new technique only a few weeks ago and, well, it’s going even better than expected. This is one of our patients before and immediately after. I always warn my patients that I cannot give them a surgical facelift result with a procedure that doesn’t involve cutting but honestly, in this case, I think we got pretty close to a facelift result and closer than I was expecting.
First we remove some fat from under the chin and jawline before the quantum goes in to tighten the skin. I have included a picture of the neck after the we had removed fat from both sides, but only applied the quantum to her right side. You can see how much difference there is when I try to pinch the skin. In the non-treated skin I skin still pinch an inch (or two) but on the treated side there is very little to pinch, because the tissues have shrunk down so much.
The patient tolerated the procedure very well under simple local anaesthetic without sedation and we had a nice chat throughout. Afterwards she had a cup of tea and then went home with her husband half an hour later.
I have been very excited about The Quantum Lift for a while, but I’m only getting more excited the more I do. I really believe this is a massive step towards an effective way to rejuvenate the lower face and neck whilst avoiding traditional facelift scars.
Everyone knows we do lots of sophisticated facial work in the clinic. But did you know we also now do a lot of breast work too?
This is one of our patients who wanted breast augmentation. She specifically wanted more upper pole fullness so Kavita selected a 325cc high profile implant from Mentor, but placed them under the muscle to give a more natural take off. Mentor are considered the gold standard for breast implant quality and we only use their implants in the clinic.
The patient is just a few weeks post-op, so there is still a little bit of settling to go but she is already delighted with the shape and size. The key to breast surgery is listening to the patients concerns and then tailoring the procedure to get them the result they want - which is something the very fabulous Miss Kavita excels at.
What do you think?
The SMAS Facelift is back at McKeown Medical!�
Patients tell us all the time that they want to get rid of their jowls and facial sagging, but are hesitant about a lengthy surgical procedure or taking several weeks away from work and social commitments. The SMAS Facelift is an excellent alternative for patients who want meaningful improvement without the bigger commitment. �
It`s a technique that lifts and repositions the deeper tissues of the face while removing excess skin. Until Deep Plane became more popular in the last 10 years, SMAS was the gold standard. Compared with Deep Plane, it takes about 3 hours instead of 6-8, can be done under local anaesthetic, has a shorter recovery, and lower risk of nerve injury. For many patients with moderate facial ageing, it produces excellent, long-lasting results at £12,000, all performed by the phenomenal @bramhallplasticsurgery.�
This is one of our patients who had a SMAS Facelift with eyelid surgery five years ago. She`s maintained her results with HA fillers, like many of our surgical patients do, but otherwise her results are still going strong. That`s what SMAS can give you.
Every face ages differently and every patient has different circumstances. Some need the extensive correction of Deep Plane, especially if they have a heavy neck. Others are better suited to SMAS, particularly if you want a less invasive option with quicker recovery.
The right choice depends on your anatomy, your concerns, and your lifestyle. If you’d like to know more about the SMAS facelift, drop your questions in the comments or send us a DM!
So here she is! The one we’ve all been waiting for 😍 This is Lorraine 5 days after her Quantum lift. She’s still at home recovering because she had her body done too (more on that soon), so she’s not been back in the clinic for proper after photos yet. But she’s already delighted and sending the dreamteam these selfies from home. She’s obviously still very early and a bit swollen, but I think we can all see where this is heading already! I’m very excited for Lorraine… and for all of our lovely patients who are already booked for Quantum. This is a game changer for loose skin!
Thank you to this lovely patient for allowing us to share her upper blepharoplasty results, by the phenomenal @bramhallplasticsurgery .
This patient is 62 and came to us feeling self-conscious about the heaviness and puffiness of her upper eyelids. She`d found herself regularly raising her eyebrows just to lift the skin away from her eyes and had noticed a shadow appearing when she looked upwards and outwards, which was beginning to affect her peripheral vision.
Heavy upper eyelids can really knock people`s confidence, especially in social situations and in photos, and yet it`s one of the most straightforward areas to address.
The procedure itself takes around 45–60 minutes and is carried out while patients are awake under local anaesthetic. The scars sit within the natural crease of the eyelid, making them almost impossible to spot once healed
This is just 2.5 months post-surgery, and her scars are already settling beautifully. They`ll continue to fade over the next 12 months.
What do you think?